Slow Dance

A week ago or so, the thought popped into my head that I should check on “Slow Dance”, a Kickstarter campaign that happened just before ours, and became an invaluable guide for us as we prepared for our launch. Though Slow Dance and Sisyphus differ in shape, size, and function – they share a number of similarities:

  • both are kinetic

  • both are intended to be enjoyed as artworks in the home

  • both strive to engender a feeling of awe in observers

And the history of its creator, Jeff Lieberman, overlaps significantly with my own in that his art is solidly influenced by his analytical tools and education, and he has installed several large-scale, kinetic sculptures in public spaces. During the month before we launched, while Slow Dance was rocketing to its over half-million dollar funding from nearly 2000 backers, I reached out to him for advice. Despite his being swamped by Slow Dance's success (a deluge of questions / comments which I would soon personally understand), he responded quickly with some great pointers that were a tremendous help.

When I checked Slow Dance's updates and started to read, my heart sank. Just a bit. But it hurt to read his Dec. 7 update. If you're not familiar with KS - “updates” are the main line of communication between the “creator” and the “backers”, after a campaign ends. This is where news about how things are going with the process of making and shipping the "rewards". It is sometimes good news. Sometimes not. But no news makes backers nervous, and Jeff hadn't updated for a while. In this update he comes straight out and says there will be a delay, but it is because he wants to assure high quality. Writing that kind of update hasn't landed in my lap yet, but I can easily see myself there. But, if at some point along this winding and branching path, I feel quality is threatened by one or more "weak links", my plan will be the same:  Level with backers, and make sure it gets done right even if that means some delay. If/when that happens, I sincerely hope our backers are like Jeff's – understanding and supportive.

Bruce Shapiro2 Comments